DELTA AIR LINES: 100 FOR 100

THE WHY: As Delta Air Lines’ centennial anniversary came to pass, the executive team sought a rousing, anthemic, and emotionally charged celebratory video to not just commemorate 100 years but launch them into the next 100.

THE WHAT: Telling Delta’s 100-year story in 100 seconds, we brought generations of employees, milestones, and key moments together in a dynamically layered, nonlinear approach that connected employees with the power of their past and the promise of their future. Voiced by Voila Davis, the 100 in 100 video was shared throughout the network at key events and will soon be featured on planes screens across the world.